Automation-Driven Growth Marketer
About Darshan Saravana
AI-Driven Growth Marketer
Funnel Mechanic | WordPress Whisperer
Hi, I’m Darshan. I make ads behave, landing pages load faster than excuses, and dashboards say the quiet part out loud. If your growth plan is currently “manifest it,” I’ll translate that into a measurable funnel—with receipts.
The short version
I help B2B healthtech and D2C brands turn traffic into MQL → SQL → Revenue. I’m equal parts strategy, execution, and “why isn’t this tag firing?” detective.
The longer (more honest) version
I grew up on WordPress builds and technical SEO, then wandered into the fun chaos of performance marketing: Google Ads (Search, Display, Demand Gen, P-Max), Meta and LinkedIn, with WhatsApp/Email automations stitched in via Interakt, GTM, GA4, Calendly, and the occasional miracle.
At Eka Care, I’ve run full-funnel campaigns for doctor acquisition, built reactivation engines for a 100,000+ doctor database, and turned warm audiences into meetings that actually show up. Before that, at Mx Omega, I did the unglamorous work—site speed, Core Web Vitals, content structure—that quietly lifts conversions. I’ve also taken brands like Happy Live Cultures from zero to a profitable WooCommerce operation, and directed tutorials for DV Techies (I write, plan, and direct; I do not act).
Proof I’m not guessing
- Google Ads case study: ~₹16.2L revenue from ₹9.55L spend, 810+ MQLs → ~320 SQLs → ~25% SQL→Paid, ~1.7× ROAS.
- Reactivation engine: 5,000+ dormant doctors reactivated per month → 600+ demos → 300+ SQLs, ₹7.8L+ in attributed revenue, ~20% lower cost per demo than cold acquisition.
- Mx Omega wins: +20% organic traffic, +15% conversion rate, –30% load time, –10% bounce.
- D2C (Happy Live Cultures): Full site + SEO + paid mix delivering 200%+ ROAS and stable monthly profit.
If your KPI is “vibes,” we may struggle. If it’s ROAS, CPL, CAC, and cohort curves, we’ll get along fine.
How I think (so you don’t have to ask)
- Hypothesis > hunch. We test ideas, not titles.
- Instrumentation first. GTM, events, and UTMs before scaling spend.
- Creative with spine. Problem–solution, testimonial, urgency; humor when it earns its place.
- Cohorts over averages. Fix the leaky segment, not the universe.
- Weekly truth. Dashboards that make decisions obvious—and sometimes mildly painful.
What I do is on the Services page
This page is about the person pressing the buttons. If you want the buttons I press (and why), head to Services. If you want the results, check Work/Case Studies.
WhatsApp: +91-7339213236
Email: darshansaravana2002@gmail.com
LinkedIn: linkedin.com/in/darshan-saravana